Different Drummer Launches New Social Media Division

This might be the most fun site we have ever built. Take a scroll through Whiskey & Shovels, the new social media shingle from Different Drummer. Smart, affordable solutions that cut through the exaggeration and hype to deliver “everything you need and not a thing you don’t.” www.whiskeyandshovels.com

Open Source Activism: New Booklet on Social Mobilization

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Different Drummer released its third booklet (free with a tweet) on social mobilization strategies called: Open Source Activism. The sweeping interview with creator, artist, and tech-tivism pro Justin Dillon (@callandresponse) gives anyone looking to mobilize supporters new insights into what is working and what is not. Get your copy today at www.socialmobilization.com

HOW TO GET THE MEDIA’S ATTENTION (without driving a stolen car down the 405)

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The biggest issue facing publicity is something no publicist can pitch or spin their way out of: the massive crumbling, consolidation, and chaos of media.