Free with a Tweet or email, Different Drummer’s collection of original booklets continues to grow with the newest addition: How To Win Back The Audience. As Hollywood continues to transition in the most cluttered and chaotic marketplace in history, Different Drummer recommends several ideas for getting back the audience that is increasingly making alternative choices. [...]
Different Drummer released its third booklet (free with a tweet) on social mobilization strategies called: Open Source Activism. The sweeping interview with creator, artist, and tech-tivism pro Justin Dillon (@callandresponse) gives anyone looking to mobilize supporters new insights into what is working and what is not. Get your copy today at www.socialmobilization.com
The biggest issue facing publicity is something no publicist can pitch or spin their way out of: the massive crumbling, consolidation, and chaos of media.